Expanding in an unorganized retail sector is surely a challenge. So, to take the game to the next level it is beneficial, to leverage corporate partnerships to organize and expand domestically and globally. This is one of the challenges in the retail sector. But owing to the digital transformation initiatives and rising customer awareness, these challenges can be overcome in time. The covid-19 pandemic has already severely impacted businesses globally. Although the situation is under control now companies are getting used to the new normal and are pivoting their strategies for the future. Similarly, to develop the strategy according to the needs - ecommerce is the future of the retail businesses. Through ecommerce, retail businesses can have their own store, their own products listed, and receive payment online. There is a promising future ahead for the companies in the retail industry. With initiatives like digital and online platforms, small and large retailers both are now intereste...